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The Course

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Propose the role of Needs-Driven Opportunities for new technology enterprises.

Explore links between entrepreneurship and engineering; such as problem solving, planning, system analysis, can-do attitude!

- Making it happen - through sales, marketing, planning, staffing, implementation, financing, and growth. Detailed Plans and execution
- Survival (and success) through cash flow management
- Explore the human issues in any new enterprise
- Alignment of interests between providers of value (founders and staff, VC's) and the providers of capital (Angels, VC's, Corporation)
- Transformations of enterprises along growth path


Approach:
- Weekly lectures including discussions of international case studies
- Exercises to develop and present modules of new plans
- Extensive class interactions capped with presentation by each (group) student of new enterprise plan

Focus students:
Elective, MSc or PhD Engineering or natural sciences.

Instructor:
Prof. Reza S. Abhari

Typical guests:
- Successful new companies founder
- New companies founders
- Venture Capital and business Angel
- Corporation Executives

Course Schedule
Lecture: Thursday 15:00 to 17:00 h
Exercise/ external speaker: Thursday 17:00 to 18:00 h

 

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© 2013 ETH Zurich | Imprint | Disclaimer | 10 May 2011
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